As the tide of the Covid-19 pandemic rolls on across the globe and into North America, it is threatening to crush some nonprofits, while others may find themselves riding on a relatively smooth wave of financial support. Most will find themselves somewhere in between. There are many unknowns and uncertainties as we navigate the stormy seas of fundraising and donor relations in the coming months. Relationship fundraising pioneer, Ken Burnett, suggests the crisis could be fundraising’s finest hour, when we turn to our donors with what he calls a ‘Let’s give before we get, sharing with our friends’ approach’. At the core is the “supporter’s experience that matters most.” Having…